KPMG, one of the Big Four accounting organizations, has revealed the opening of its first metaverse collaboration hub to help its employees and clients pursue growth opportunities in the digital era.
According to a Tuesday report by Fortune, the hub will be focused on education, collaboration, training, events and workshops with Cliff Justice, KPMG U.S. leader of enterprise innovation claiming that it is presently being utilized for such things but that KPMG intends to hire people to build it and expand it over time.
The long-term objective for the company is to examine other potential metaverse use cases such as health care, consumer, retail, media and financial services.
Laura Newinski, deputy chair and chief operating officer at KPMG in the U.S., said:
"The metaverse is a market opportunity, a way to re-engage talent, and a path to connect people across the globe through a new collaborative experience."
KPMG’s metaverse “hub” comes after the firm’s string of crypto- and Web3-related initiatives. For example, KPMG Canada added Ethereum and Bitcoin to its corporate treasury; it even acquired a World of Women non-fungible token (NFT) in February.